- All matters related to creation and maintenance of Tourism Assets Bank and subsequent research and content collation.
- All matters related to overall strategy.
- All matters related to partnerships with private sector, start-ups, others for attractions and experiences creation.
- All matters related to inter-ministerial convergence across tourist touch points.
- All matters related to ‘Meet in India’ and development of MICE Tourism, ‘Heal in India’, development of AYUSH, Wellness, medical tourism, ‘India says I Do’, development of wedding tourism, eco-tourism, Vibrant Villages Program, Best Tourism Villages, Central Nodal Agencies for Sustainable Tourism and Rural Tourism & Rural Home stays, Mega Adventure Trails and other aspects related to tourism sub-sector ecosystem development.
- Co-ordination with NMCG (Arth Ganga)